Setting strategic direction (to approve the outcomes that the Association is to accomplish)
Allocating resources effectively and efficiently
Evaluating the progress being made to ensure that the desired outcomes are being achieved
The Executive Officer (CEO) is responsible for the effective conduct of the affairs of the association. The EO recommends and participates in formulation of existing association policies and procedures including making recommendations to the Board of Directors for approval and implementation. As the EO she plans, organizes, directs and coordinates the staff, education programs, events and activities of the association to assure that objectives are attained, plans fulfilled, REALTOR® and member needs are met. Liana maintains effective professional relationships with REALTORS®, Affiliates, community partners and represents the association on state and national associations administrative matters.